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Gino Giovannelli

Clinical Faculty

  • Education
  • B.S., Mechanical Engineering, Bucknell University
    M.B.A., Marketing, University of Minnesota - Carlson School of Management

  • Expertise
  • Digital Marketing, Digital Marketing Strategy, Website Design & Development, Mobile App Design & Development, Search Engine Optimization, Search Engine Marketing, Display Advertising, Social Media Marketing, Mobile Marketing, Email Marketing, Digital Marketing Analytics.

Gino Giovannelli, MBA, teaches digital marketing courses in the undergraduate, MBA and Executive Education programs at the University of St. Thomas Opus College of Business. Additionally, he is the lead faculty for the Graduate Certificate in Digital Experience and the Executive Education Certified Digital Marketing Professional program. Giovannelli combines his passion for teaching with his vast industry experience to create a vibrant classroom learning environment.

As a proven leader in the Digital Marketing space, Gino Giovannelli created Miles Interactive in 2006 to help clients identify how to best leverage the Internet to delight customers and maximize business success. Miles Interactive clients include Caribou Coffee, University of Minnesota Alumni Association, Life Time Fitness, Sun Country Airlines, Minnesota Super Bowl Host Committee and Minnesota Sports and Events, including the 2022 50th Anniversary of Title IX and the 2022 NCAA Women’s Basketball Final Four. Upcoming website projects include supporting the 2022 MLS All Star Game, 2023 Big 10 Women’s Basketball Championships, 2023 NCAA Women’s Hockey Frozen Four, the 2023 NCAA Men’s Swimming & Diving Championships, 2024 Big 10 Women’s Basketball Championships, 2024 Big 10 Men’s Basketball Championships, 2024 NCAA Men’s Hockey Frozen Four, 2025 NCAA Women’s Hockey Frozen Four, and 2026 Special Olympics USA Games.

Prior to starting Miles Interactive, Giovannelli served as Vice President of Carlson Interactive, an Interactive agency within Carlson Companies. During his tenure at Carlson, Giovannelli was responsible for the online success of Carlson businesses such as Radisson Hotels & Resorts, Country Inn & Suites, TGI Fridays, Regent Seven Seas Cruises and Carlson Wagonlit Travel. In addition, Carlson Interactive served the needs of external clients such as The Home Depot and other brands.

Prior to Carlson, Giovannelli served as Vice President of e.Media Group, a Minneapolis based Interactive agency, specializing in website design/development and multimedia marketing

Giovannelli received a Bachelor of Science in Mechanical Engineering from Bucknell University, and attended the Institute for European Studies in Vienna, Austria. He received an MBA from the Carlson School of Management at the University of Minnesota, and completed the Carlson Companies Executive Leadership Program.

Giovannelli is co-host of the “In the Key of D - Digital Transformation” podcast, which is available on all major podcast platforms (Apple, Google, Spotify, Stitcher) (https://www.creatis.com/podcast).

  • Distinguished Service Faculty, University of St. Thomas, St. Paul / Minneapolis (2016 - present)
  • Principal, Miles Interactive, St. Louis Park (2006 - present)
  • Adjunct Instructor, University of St. Thomas, St. Paul / Minneapolis (2013 - 2016)
  • Vice President, Carlson Interactive, Carlson Companies, Minneapolis (2004 - 2006)
  • Vice President, c-Commerce: Carlson Companies, Carlson Companies, Minneapolis (2002 - 2004)
  • Director, e-Commerce: Carlson Hospitality Worldwide, Carlson Companies, Minneapolis (1999 - 2002)
  • Vice President, Business Development, Electronic Media Group, Minneapolis (1998 - 1999)
  • Director of Sales, Fisher Rosemount Systems, Fisher-Rosemount (now Emerson Electric), Minneapolis (1995 - 1998)
  • Instructor, Lakeville Public High School, Lakeville (1995 - 1998)
  • Sales Engineer, Moore Products Company (now Siemens), Minneapolis (1990 - 1994)

  • St Louis Park High School Academic Advisory Board
  • St. Louis Park Baseball Association
  • St. Louis Park Basketball Association
  • St. Louis Park High School Career and College Readiness

  • Christ Presbyterian Church, Other

  • Giovannelli, G. (2004). Proactive internet strategies maximize hotels revenue and reservations.
  • Giovannelli, G. (2003). Maximizing the internet.
  • Giovannelli, G. (2003). Radisson speaks many online tongues.
  • Giovannelli, G. (2003). Radisson re-launches web site with multi-lingual features.
  • Giovannelli, G. (2003). Radisson hotels and resorts ranks number one in first national survey of consumer satisfaction with online hotel reservations.
  • Giovannelli, G. (2002). Price vs loyalty.
  • Giovannelli, G. (2002). Companies hope incentives boast reservations on their web sites.
  • Giovannelli, G. (2001). Making the web user-friendly.

  • Digital Marketing Strategy
  • Website Design and Development
  • Search Engine Optimization
  • Paid Search Marketing
  • Display Advertising
  • Email Marketing
  • Social Media Marketing
  • Mobile Marketing

  • Adrian Website Design and Development, HSMAI - Hospitality Sales and Marketing Association International, 2010
  • MBA Student of the Year, University of Minnesota, 1996