News from the Opus College of Business

In the News: Mike Porter on Minnesota’s National Image

Mike Porter, a marketing professor at the University of St. Thomas, spoke with the Minneapolis/St. Paul Business Journal about a new survey suggesting younger workers are increasingly open to relocating to Minnesota. Porter discussed how national attention over the past year may have shaped perceptions of the state and why Minnesota’s reputation could play a growing… The post In the News: Mike Porter on Minnesota’s National Image appeared first on Newsroom | University of St. Thomas.


In the News: John Wendt on Minnesota’s Professional Volleyball Growth

John Wendt, professor emeritus of sports and entertainment law at the University of St. Thomas, spoke with Minneapolis/St. Paul Business Journal about the arrival of two professional women’s volleyball franchises in Minnesota. Wendt discussed why the state’s strong volleyball tradition, passionate fan base and continued investment in women’s sports position it to support both leagues. From… The post In the News: John Wendt on Minnesota’s Professional Volleyball Growth appeared first on Newsroom | University of St. Thomas.


In the News: Mike Porter on Health Insurance Scams

Mike Porter, a marketing professor at the University of St. Thomas with expertise in health care business communications, spoke with the Minnesota Star Tribune about the rise of deceptive health insurance marketing. Porter discussed how dishonest marketers target vulnerable consumers with misleading sales tactics and shared warning signs people should watch for when evaluating health insurance offers. … The post In the News: Mike Porter on Health Insurance Scams appeared first on Newsroom | University of St. Thomas.