Kim Ragan Sovell began teaching in the University of St. Thomas Opus College of Business Department of Marketing in 2008. She has experience teaching both undergraduate and graduate courses in consumer behavior, marketing management, integrated marketing communications, marketing research, business communications research, omnichannel retailing, sport marketing and principles of marketing.
Sovell began her career in higher education in 2000, as a way to step back into the marketing world after starting a family. She has found a passion for teaching young people she never knew she had. Sovell teaches by application. She provides students with foundational marketing instruction and asks them to apply these concepts to real-world clients. In each of her courses, student teams provide marketing recommendations to local nonprofit clients, based on the specific marketing needs of the organizations.
Sovell has developed and teaches Omnichannel Retailing, an undergraduate course preparing students to understand retail marketing in the face of disruption. Sovell also teaches Sport Marketing, preparing undergraduates for the many different jobs in the sport industry both in spectator sports and participation sports.
- American Marketing Association
- Public Service
- Valley Outreach, Other
- Adjunct Instructor, University of St. Thomas, St. Paul / Minneapolis (2008 - present)
- Marketing Communications Coordinator, Community Thread, Stillwater (2014 - present)
- Managing Partner, Marketing Consulting, Kim Sovell Marketing, Minneapolis (2005 - present)
- Adjunct Instructor, Wichita State University - W. Frank Barton School of Business, Wichita (2000 - 2007)
- Associate Advertising Manager, HIV Products, Bristol-Myers Squibb Company, Princeton (1991 - 1993)
- Hospital Sales Representative, Bristol-Myers Squibb Company, Tucson (1989 - 1991)
- Professional Sales Representative, Pfizer Pharmaceuticals, Inc., Tucson (1987 - 1989)
- Journalist, Energy DataSearch, Inc., Oklahoma City (1984 - 1987)