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Doug Hedlund

Adjunct Faculty

  • Education
  • B.S.B.A., Marketing, University of Nebraska 
    M.B.A., University of Nebraska
  • Expertise
  • Strategy formulation and execution, mergers and acquisitions, strategic partnerships, internal business development, product management, and general management.

Doug Hedlund is a seasoned corporate executive with deep expertise in strategy formulation and strategy execution. For 25 plus years, Doug held corporate development and strategy leadership positions at Mayo Clinic, CUNA Mutual Group and Deluxe Corporation. He brings a broad background in corporate strategy, general management, business start-ups, mergers and acquisitions, joint venture development, research, product management, market management and sales to the classroom. His industry experience includes insurance, financial services, healthcare, and technology. He is recognized for bringing a focused, disciplined approach to strategy formulation and execution that delivers superior results through the alignment of strategy, leadership and culture.

Hedlund teaches because he enjoys developing leaders. He brings a best practices, application driven approach to the classroom, integrating corporate world disciplines and experiences with current academic research. Hedlund left the corporate world in 2016 to consult part-time and deepen his relationship with the Opus College of Business as a participating adjunct.

Hedlund taught the Strategic Management Capstone in the Opus College of Business Part-Time Flex MBA from 2008-2016. He currently teaches Competitive Strategy and Introduction to Growth Strategies in the Part-Time Flex MBA. He also teaches Strategic Management in the Health Care MBA and the Master of Science in Health Care Innovation.


  • Two Rivers Thrivent Member Network Board of Directors
  • The First Tee of Rochester, Board Member

  • Founder, The Hedlund Group, LLC, Rochester (2008 - present)
  • Adjunct Instructor, Augsburg College, Minneapolis (2009 - present)
  • Executive Chairman, Thrivent Member Network Board of Directors, (2016 - present)
  • Adjunct Instructor, University of St. Thomas, St. Paul / Minneapolis (2008 - present)
  • Director, Office of Business Development, Mayo Clinic, Rochester (2009 - 2016)
  • Senior Vice President, Corporate Development and Strategic Planning, CUNA Mutual Group, Madison (2002 - 2008)
  • Vice-President, Corporate Development, CUNA Mutual Group, Madison (2001 - 2002)
  • Vice-President, E-Commerce, HomeServices, Edina (2000 - 2001)
  • eFunds Leadership Team, Deluxe Corporation, Shoreview (1999 - 2000)
  • Group Manager, Strategic Delivery and Information Solutions, Deluxe Corporation, Shoreview (1997 - 1999)
  • General Manager, Deluxe Marketing Software Services, Deluxe Corporation, Shoreview (1996 - 1997)
  • Corporate Development, Director of Business Research and Planning, Deluxe Corporation, Shoreview (1994 - 1996)
  • Corporate Development, Director of Forecasting and Planning, Deluxe Corporation, Shoreview (1991 - 1994)
  • Retail Marketing Manager, Deluxe Data Systems, Milwaukee, (1987 - 1991)
  • Adjunct Faculty, University of Wisconsin - Milwaukee, Milwaukee (1990 - 1990)
  • Strategic Marketing Manager, Applied Communications Inc.,, Omaha (1987 - 1988)
  • Unknown, International Verifact Inc., Columbus (1986 - 1987)
  • Account Executive, Norstan Communications, Omaha (1984 - 1985)
  • Account Executive, Applied Communications Inc.,, Omaha (1983 - 1984)
  • Marketing Representative, IBM Corporation, Omaha (1980 - 1983)